01
Answers from the listing, not from the internet
Tenure, parking, what is included, how viewings are arranged and what happens after an offer — read back from the property and process pages you publish.
Lead generation for estate agents. Your site, not a lead list.
Adoomi answers in a chat window on your own listing pages, turning the buyers, vendors and landlords already reading them into named enquiries. It works from the listing, fees and lettings pages you publish — 24/7, whatever language they arrive in — then takes the address, the property and when they are free. Each one reaches your negotiator as an email alert; a figure on any property stays with your own people, who confirms the appointment.
Reads your own property pagesNo figure on any propertyBroker takes the mortgage question
Fig. 01.A · Estate agents24/7
Evenings, Sundays and bank holidays
Listing-led
Answers only from pages you publish
Declines
Valuation figures and lending advice
Fig. 02.A · pain quotesThe everyday problem
Estate agent leads that arrive saying 'please call me', and nothing else.
Your own listings already pull the traffic: buyers, vendors testing the market, landlords weighing up a let. The enquiry form flattens all three into one line — a name, an email and 'interested in this property'. So the negotiator rings back cold, guessing at the slot, guessing at the chain, and half the time guessing which of the Terrace listings was meant. The vendor who filled in that same form wanted an appraisal, and the form had no way of saying so.
FormLate evening
“Please call me about the Charlbury Terrace flat — no idea if it is still going.”
WhatsAppSunday
“What would you charge to sell a three-bed semi, and is the valuation free?”
PhoneSaturday
“Voicemail again. Where has the chain got to on Sandgate Rise?”
What you get
What it does with a sales enquiry, and what it hands on.
02
Captures the valuation without valuing anything
Address, property type and a preferred slot reach your valuer as an email alert. No guide price and no range is offered on the way past, in any wording.
03
Hands the advice questions on, question attached
Mortgage to your broker, contracts to your conveyancer, offer negotiation to the lister of record, tenancy questions to your lettings side — each carrying what the enquirer actually asked.
Question coverage
What buyers, vendors and landlords type into the chat window.
The sales and lettings enquiries that arrive between a listing view and an instruction — answered from your own listing, fees and process pages, in whatever language the enquirer writes in. Where your pages do not settle the question, the assistant says so and captures the enquiry instead of filling the gap with something plausible.
Is it still availableWhat the EPC saysWhat you charge to letWhere the chain standsParking and tenureFree valuationArranging a viewingIs it tenanted now
a
Adoomi
ChatVoice
What is the school catchment like, and what is the EPC on this one?
Both are on the listing page itself — the EPC rating sits in the details panel and the catchment wording is in the description as published. I will not put my own reading on either: catchment is the council's call rather than ours, so I will pass that one to a negotiator if you want it confirmed.
Fair enough. We would want ours valued before we offer — roughly what are three-beds fetching round here?
That is the one I always decline. I give no figures, guides or ranges on any property, because a number from me would be a guess and you would price your own home off it. What I can do is take the address, what sort of property it is and when you are about, then pass that to the valuer.
EPC and council bandChain positionRequest a valuation
Type a question…● Voice
Buyer intent
The callback list stops being a guessing game.
It asks what a negotiator would ask before dialling: which property, whether they are buying, selling or letting one out, whether they have a place of their own to sell and how far along it is, whether they have spoken to a lender, and which evenings or weekends suit. A landlord enquiry takes the address, the property type and whether it is tenanted now. All of it lands as an email alert to whoever you nominate, with the question they first asked attached; your negotiator sets the appointment.
Vague enquiries, no context.
Your team chases the basics before they can reply.
a
Adoomi
EnquiryBuyer, viewing request
PropertyCharlbury Terrace, two-bed flat
Own place to sellYes, not yet on the market
Contactcaptured@… · Saturday morning
3 of 4 captured · 1 in progress
With AdoomiNew enquiry · readyViewing 318
EnquiryBuyer, viewing request
PropertyCharlbury Terrace, two-bed flat
Own place to sellYes, not yet on the market
Contactcaptured@… · Saturday morning
One clean handoff.
Your team opens the enquiry and replies — no chasing.
STEP · 01
Which property
The listing they are reading, by address
STEP · 02
Buyer or vendor
And whether they have a place to sell
STEP · 03
What they need next
A viewing, a valuation or a callback
STEP · 04
Where it goes
To the negotiator inbox you nominate
Fig. 06.A · after-hoursOut-of-hours
Evenings, Sundays and bank holidays, answered the same way.
The chat window answers after the office closes, so someone reading a listing late gets the same answers your negotiator would give from the same pages: how viewings are arranged, what the details section states, what the agency does between offer and exchange, in whatever language they type. Where your pages are silent, it says as much and takes the enquiry. Whether a property is still on goes to a negotiator, because the listing page is all it sees; a figure on a house stays with your valuer.
Evening
“Is the Charlbury Terrace flat still on?”
Not confirmed — routed to a negotiator
Late evening
“What would you charge to let out a two-bed?”
Answered from your lettings fees page
Sunday
“What do you reckon our house is worth?”
Declined; address and slot captured
Monday opening
“The negotiator's list”
Viewings, a valuation and a landlord enquiry
Time back
Fewer callbacks that were only ever a question about parking.
Tenure, parking, what is included in the sale, whether the garden is south-facing, how viewings are arranged, what happens once an offer is accepted — asked on every listing, every week, and every bit of it already written on your own pages. Answering those in the chat window leaves your negotiators the work that earns the fee: the vendor who wants valuing, the buyer who needs a key released, the chain that needs chasing. The callback list gets shorter because half of it was never a callback.
Before Adoomi
- The same details questions on every listing — parking, tenure, what is included, how viewings run.
- Enquiry forms that say 'please call me' and nothing a negotiator can act on.
- A valuation enquiry that is a name and a mobile number, with no address attached.
- Mortgage, fee and contract questions all landing in the same negotiator inbox.
With Adoomi
- Those details answered in the chat window, on the page the buyer is already reading.
- Enquiries arriving with the property named, buyer-or-vendor settled and a slot that suits.
- Valuation requests landing with the address, property type and preferred slot for your valuer.
- Mortgage questions going to your broker as a booking; contract ones to your conveyancer.
Fig. 08.A · controlsTrust & safety
No figure on a house, and no confirmation it is still on.
A figure on a property stays with your valuer: guide, range, what sold nearby. A valuation request becomes an address, a property type and a slot for whoever you name. Mortgage questions become a broker booking; rent levels and yields go to your lettings side, landlord's words attached. Once an offer is accepted, the memorandum of sale and key release stay with your conveyancer. Anyone wanting a person moves to WhatsApp, question and all. None of it makes your agency compliant with anything.
01
No figure on any property
Valuation requests are captured — address, property type, preferred slot — and passed to your valuer. Guides, ranges, comparisons and any view on rent or yield stay with your own people.
02
Whether it is still on goes to a negotiator
The assistant holds no feed of your stock. It answers availability only as your listing states it, then routes the specific question to a negotiator.
03
Lending questions go to your broker
No advice and no figures on borrowing. The enquiry reaches your broker or in-house adviser with the buyer's own question attached, so what they get is an appointment.
04
Contracts and chains stay with people
Offer negotiation goes to the lister of record; contract, tenancy and deposit questions to your conveyancer or property manager. The assistant hands them over without commenting on either.
05
Your review, and EU hosting
Nothing reaches a vendor or a buyer until you have signed off the wording. Conversations are EU-hosted with GDPR export and deletion, and no message content is written to logs.
How it works
How an AI chatbot for estate agents works.
01
Connect content
Point it at the listings and the pages behind them — fees, how viewings are arranged, your offer-to-exchange explainer. Whatever is not on your site is something it declines rather than attempts.
02
Add the snippet
Name the destinations: the inbox valuation requests land in, the broker taking mortgage questions, the conveyancer taking contract ones, and a WhatsApp number for anyone who would rather type.
03
Test & go live
Read what it says to a buyer and to a vendor, put your worst question to it, then add one line to your website. Withdraw or re-price a listing and the assistant follows when your pages are re-read.
FAQ
FAQs about AI chatbots for estate agents.
Valuation figures stay with your valuer, in every form — guide, range, and what sold down the road alike. The assistant says plainly that a number on a property is a valuer's to give, then takes the address, the property type and when the owner is free, and sends it to whoever you nominate.
Stock movements are invisible to the assistant: it reads the listing page and nothing else. It repeats what that page states, tells the buyer straight that a negotiator has to confirm whether the property is still on, and sends the question across with the address and their contact details on it.
Mortgage questions get no answer here and no figures. The assistant explains that it does not advise on borrowing, captures the enquiry and hands it to your broker or in-house adviser — that booking is the handover, and it carries the buyer's own words so nobody has to start the conversation again.
Lettings and contract questions stay with people. The assistant describes the process you publish, then sends rent levels, yields, tenancy terms, deposits and any dispute to your lettings team or conveyancer, with the enquirer's own words attached.
Owner review comes before go-live, not after. You read every answer the assistant proposes, change or block anything you would not put your name to, and set where each kind of enquiry routes. It does not learn from conversations or shift its behaviour later without you signing that off.
Plans start Free at £0 a month with 50 message credits, then Local at £8 for 200, Growth at £20 for 500 and Scale at £75 for 4,000. One credit is one AI answer, so a reply that hands over spends one. Connecting your site, reading the answers and adding one line runs to ~10 min.
Why this matters
What holds true on every listing you publish.
None of the following is a result we are promising you. It is how the assistant is built to behave on a sales enquiry — the part you can test yourself before a buyer or a vendor ever sees it.
Where every answer comes from
Tenure, parking, what is included, viewing arrangements and the offer-to-exchange process, read back from the pages you publish and nothing else.
Evenings, Sundays and bank holidays
Enquiries arriving while the office is shut are answered where your pages allow it and captured where they do not, as an email alert for the morning.
Valuation and lending questions
A price on a property, mortgage advice and yield opinions are refused by design — the enquiry goes to your valuer, your broker or a person you name.
Start free
Set the destinations, then read what it says to a vendor.
Point it at your listings, your fees and the pages explaining how you sell, then say where things go: the negotiator inbox for viewings, your valuer for valuation requests, your broker for mortgage questions, your conveyancer for contract ones. Read what it proposes to say, change anything you would not put your name to, and add one line to your website. That runs to ~10 min, and the Free plan is £0 a month with 50 message credits.
No valuation figuresAvailability never confirmedYou approve it before go-live
Fig. 12.A · Estate agentsExplore
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